will drive adoption of crypto payments for merchants in LATAM through POS hardware, training, and customer support. Cripto Conserje goal is to help Cúcuta, Colombia become the first city in the world to reach 50% crypto adoption, meaning that 50% or more of the local merchants have a crypto-enabled POS (point of sale) system. Developing a framework for cryptocurrency merchant adoption entering different cities in LATAM.
We believe cryptocurrencies can provide economic stability to LATAM, particularly in places such as Venezuela where communities are suffering from severe shortages of food and medicine. However, our ideal goal extends to achieving 50% crypto adoption in a major city like Dallas, Texas.
Cripto Conserje will launch a three-pronged approach to increase crypto adoption in Cúcuta.
1. Deploy online test for cryptocurrency knowledge with automatic AirDrop to 100 paper wallets and test and record merchant and user experience.
2. Onboard 100 local merchants to begin accepting cryptocurrencies as payments. We will do this with training and POS hardware.
3. Set up 300K paper wallets for people living in Cúcuta.
Cripto Conserje has seven key partners working on the initial Alpha Project. Their support is critical to launching a three-pronged approach to increase crypto adoption in Cúcuta. We have local partners who can develop and improve products based on feedback from the users (both merchants and customers). We will purchase and ship all the equipment to Colombia and begin a pilot program with 100 merchants before scaling to larger audiences. To learn more about our partners, visit our Key Partners page.